Questions
Straight answers.
Why 6 months?+
Structured visibility and conversion systems take time to build and stabilise. The first month is foundation. Months two and three are where movement starts. Months four through six is where it compounds. Six months is not arbitrary — it's what the build process actually requires.
Do you guarantee results?+
I guarantee the work is delivered to a high standard and that you have full visibility into performance from day one. I don't guarantee Google's algorithm — nobody can. What I can tell you is that the case study results on this page are real, recent, and from a competitive UK city.
What happens after 6 months?+
I review performance with you. You decide whether to maintain the work on a rolling monthly basis (30 days notice), expand into new treatments or locations, or part ways. No pressure. The review is straightforward and honest.
What do you need from us?+
Access to your website, Google Business Profile, and analytics. Responsiveness when I need information or approvals — usually a short turnaround is all it takes. You don't need to be involved in the day-to-day work.
Do you work with other clinics in my area?+
[Add your actual exclusivity policy here. Either you offer one clinic per geographic area, or you don't. State it clearly and explain the reasoning. This is the question every prospect wants answered — don't leave it vague.]
What is aesthetic clinic SEO?+
Aesthetic clinic SEO is the process of getting your clinic's treatment pages to rank on Google when local patients search for things like "lip filler [city]" or "Botox near me". It is different from general SEO because it focuses on treatment-level keywords, local search signals, and Google Business Profile — not broad traffic. The goal is enquiries, not impressions.
How much do Facebook Ads cost for aesthetic clinics?+
[Placeholder — add your typical budget range, setup fee if any, and what a clinic should expect to spend before seeing results. Be specific. Vague answers here reduce trust.]
Which marketing channel works best for aesthetic clinics?+
It depends on where your clinic is right now. Local SEO is the highest-ROI channel over 6–12 months because it builds compounding visibility — once you rank, you do not pay per click. Facebook Ads produce results faster but stop the moment you stop spending. For most established clinics, SEO is the right starting point. Ads work better as an add-on once the foundations are in place.
How long before I see results from SEO?+
For most clinics in competitive UK cities, meaningful movement in enquiries starts between months two and four. Month one is always foundation — audit, tracking, and setup. The case study on this page shows what is possible in a six-month window: 0 to 15 enquiries for a brand new treatment channel, and over 180% growth on established ones. SEO is not instant, but the results compound in a way paid ads cannot.
How is this different from other SEO agencies?+
Most SEO chases keyword volume — ranking for whatever gets searched most. I build around how injectables patients actually search and decide: the treatments they look for, what they weigh up before booking, and the proof they need to trust a clinic. It's still the fundamentals — Google Business Profile, treatment pages, reviews, the technical basics — just built around the patient, not the keyword. The result is pages that get you found and help the right patients choose you, rather than traffic that ranks but never books.
What does "trust-led patient" mean?+
A patient who chooses a clinic based on the practitioner's reputation, portfolio and consultation quality — not just on price or proximity. They typically research for longer before booking, ask harder questions during consultation, and are more likely to return and refer. Different treatments attract different proportions of trust-led versus price-led patients. I build pages to speak to the trust-led ones.
